In order to build passive income (that doesn't require you to be present) you must trust your offerings deeply.
You have to be confident + KNOW the value your offering holds is tremendous so you can let go instead of energetically "holding" or anticipating everyone who purchases (or is looking at purchasing) your offering.
(HINT: This can look like constantly checking your email for enrollments, holding back on being seen or heard, shy to share your products or offerings, feeling ashamed or the dreaded imposture syndrome, or feeling overwhelmed by the possibility of it actually being extremely successful.)
If you question your product's value, you will hold yourself and your business back. The number of clients who say yes and make the purchase will be limited to the amount of energy your space can support.
It will be overwhelming to your energy system, and in return, you will limit the number of sales and people you reach. It will be daunting to feel like you have to hold it all and are solely responsible for creating the value - this is not always a conscious thought or awareness.
However, if you trust your products have great value, deliver on what they promise, and support your customers where they want to go, the possibilities and people touched are exponential.
It is a partnership between you, your business, and your offerings.
You are not the only value in your business. However, in private work, where individuals are paying you to work one on one, it is a combination of trusting the framework to hold the space and create value and your individual attention and energy in the space creating tremendous value.
Answer these 6 (non-negotiable) questions to see how to proceed…
The moment you create something, can you see it outside of your personal space and let it be in its own space?
Do you trust that you created it completely + wholly, and it will take the hand of each client and support them through the process?
Can you see that you already did the work, laid the foundation, and created a phenomenal offer to guide your clients? Are you proud of your work and at peace with it?
If so, give it wings + let it go. Give it permission to shine bright and move it out of your personal space. It gets to be an entity of itself, with you holding space for it and nurturing it without depleting or limiting yourself.
If not, communicate + meditate. Maybe the offering is out of alignment or integrity. Perhaps it is not complete and needs more tending to before offering it to the world. Maybe it was created from looking outside of yourself, and it is not authentic. Possibly it was rushed or not fully understood.
Again, it is a partnership between you, your business, and your offerings and communicating with your offers is essential.
Then ask your business or offer these (non-negotiable) questions….
What does it have to share with you? What does it want to say?
What is the purpose, and how does it want to unfold in the world?
Is it in present time and still valid to offer, or is it outdated and no longer vibrant? Is it time to let it go to make space for a new offering your soul wants to create?
Finding clarity and certainty on your business and offerings is essential. Without these, it is easy to become overwhelmed, lost and limit our success and sustainability.
This requires you to step out of your own way. Trust the evolution of your business. Know that you are in integrity with great value in your offers of self-study courses, instructional workbooks, beautiful art, and whatever else you are called to create that is not working privately with people.
For me, this awareness gives me great relief and comfort. To know, I do not have to hold it all energetically but am in partnership with my business, and my offerings bring levity, creativity, and certainty.
If you would like to explore this more, I invite you to schedule a 90-minute intuitive private consultation (or sign up to learn more about the two-day immersive group retreat) to find clarity on your vision, offerings, and actions for your business endeavors + successes.